Music seller CD Now wanted to create its own "Amazon-like" music and entertainment shopping cart experience, My Music Boulevard.

Challenges & Solutions

The Communication Studio was called in to provide a lean & un-ornamented functional "wireframe model" of the customer's interactive shopping experience:

Search for specific albums

Select favorite albums and rate individual albums and artists

Make recommendations and manage recommendations lists

Share recommendations from others

Define personal musical tastes profile

Purchase albums

Browse products

The model was to reflect a "thin client" HTML site in which all data is sent to the server for processing.

Wireframes, DemoSite

This "stricly functional" prototype is a wireframe model built on a Visual Basic platform. The screen interface is deliberately visually understated, using little color and no graphics or icons.

Customer Self-service Visionary Model, No-frills "ungraphical" Visual Basic model of a Web-based transactional service. The client assumed that a visual designer would provide the graphical Web interface. documentation