Prudential already had an online public-facing website that allowed customers to apply for term life insurance in a self-service environment. The next phase was to provide an in-bank version of the web-based service which would allow client Bankers to assist their customers in buying term life insurance.
Challenges
Because of the complex Banker/Customer process in the in-bank environment, we needed to:
Solutions
We provided a range of "across the board" services to this engagement:
Administrative Management
TCS identified one of the unanticipated challenges of this project: Prudential needed to provide effective management tools for the Bank administrators.
We worked with the business side to help identify necessary business rules and then modeled a set of screens to handle these additional processes in a flexible, scalable fashion.
The success of this new design mandate rested squarely on the "ease of use" factor.