The Communication Studio LLC
Dynamic Sports Information Display
TCS development project

Financial market data giant Telerate also owned a live "sportsline" feed called SportsTicker.

Text-only sports info

Team logo library

enhanced sports info page

In 1987 The Communication Studio discussed with Telerate the potential for using our software, formatting techniques, graphics and templates to provide a dynamic enchanced display for SportsTicker's text-only sports information service.

We demonstrated how our custom software, based on page templates & graphic sports icon clip art, could scan the SportsTicker text feed and automatically reconfigure it into a graphically-sophisticated display page.

The screenshots at right show:

  1. The "raw" text-only SportsTicker feed
  2. A collection of team logoclip art produced by TCS
  3. The finished (enhanced) page
    Template + Logo Clip Art + SportsTicker data

We based the SportsLine on our TCS Textup Context Management System and Otto automation tool. Although SportsTicker didn't buy our automation software, it did result in further work with Telerate's subsidiary Translux.

Skills & Techniques : TCS "Textup" context management system and "Otto" automated page assembly engine, vector-based graphics. Note: The pages displayed here were designed using the limited 16-color palette then standard for most PC's.

We felt there was a lot of market potential for this tool: volume production of interactive online pages, electronic signage, cable scroll.