The Communication Studio

Office Automation

Late 1979

Course:Applied Research

Martin Elton and Cal Pava

The challenge for this paper was to respond to a hypothetical RFP for office automation from NYU. I was pleased with the practical solutions I offered, but - as instructor marginal notes show - the true focus of the paper was to demonstrate and understanding of good process and explain how I got there.

I submitted my paper under the name of my real new media service entity, Reality Conversions.

The Mock RFP

Cover Page

My Proposal Response

Cover Page

Anticipated System

Page 1


Page 2 Page 3

Research Investigation

Page 4


Page 5 Page 6

Major Questions

Page 7 Page 8

Cost Effectiveness

Page 9

Appendix of Bad Puns

Page 10