Product ManagerDefines "what" features the product contains
Subject matter expertise, deliverables
Defines needs, product criteria and tasks to be performed from the client and customer perspective
Customer needs, Profiles, Personas, workflow
Market SpecialistDetermines and maintains product/service perspective within the defined market segment
Project Development Manager
Organizes, plans, controls and leads Development Team in rendering the product
Project Plan, Deadlines
Defines "what" the product accomplishes and represents the business stakeholder perspective.
Business Requirements, Use Cases, Permissions
Interaction Design Architect
Defines the look-and-feel "how" of the product design and represents the "outside-in" perspective.
Functional & Design Specifications, Stylesheets, Templates
Defines the technical "how" of the product design and represents the "inside-out" perspective.
Technical & System Specifications
Quality Assurance Manager
Plans, executes and controls all product quality assurance activities
Systems Integration & Configuration Manager
Oversees product integration and changes over the development cycle
Outreach to end-users with relevant training, documentation, packaging and implementation