The Communication Studio

Workflow

It's how we do things. It lies at the very heart of "user experience".

Most people make the mistake of thinking design is what it looks like

People think it's this veneer - that the designers are handed this box and told, 'Make it look good!'  That's not what we think design is.  It's not just what it looks like and feels like. 

Design is how it works.

Steve Jobs, CEO Apple Computer, Inc.as quoted in "The Guts of a New Machine"

The interaction process should be visually obvious through the design of the interface

Goal

You should have some sense of the total task.

Steps

You should know how many steps are involved.

Status

You should know where you are in the process.

Mandatory

You should know what is required.

Confirmation

You should know when you have completed a step.

Position

You should end up at an appropriate spot.

Correction

You should be able to undo your actions.

Choreograph Efficiency